Wednesday, April 22, 2015

Social Media Success

One common element to successful social media campaigns: fun. Seems quite simple, yet it's everything. Simply trying to make money, or gaining popularity, shows. That's trite and pathetic behavior offline, too. But delighting in human interaction, in these discussions and conversations; connections get made. All those "success metrics" build out from there. Genuineness: social media's gold standard.

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